Macdonald Broadcasting Company is Hiring!

Account Executives

Our Account Executives call on the local business community (60 mile radius) helping business owners capture a greater share of the “millions of dollars” our radio listeners spend annually on a wide variety of goods and services.   


This is a full time “business to business” sales position that requires you to spend the vast majority of each day pursuing and meeting with local business executives, owners and/or decision makers to be successful.  They don’t call you.  You must go to them. 


So our ideal candidate is a fearless hunter type seller who thrives on intensive phone and in person prospecting and cold calling activities. Someone able to engage decision makers and can build trusting relationships over time. 


Our sales approach takes a little longer than most.  It’s a far cry from running the streets selling the special of the day or Easter Bunny sponsorship.  


Our Account Executives employ a consultative sales approach where we first meet with decision makers to uncover their most pressing business needs.  Eventually we develop and present an effective radio advertising solution capable of meeting or exceeding the decision maker’s expressed expectations.   


So our process requires someone with a curious nature who can effectively probe and discover customer needs. Someone with excellent communication skills (verbal, written and presentation skills). Someone who displays a sense of command and confidence when presenting and closing.  A customer focused seller who truly wants to deliver meaningful results for the customer.    


You must have insured and dependable transportation along with a current drivers license and good driving record. 


You must possess basic computer skills and be able to operate Word, Excel and Power Point.  


You will earn a guaranteed $30,000 with potential to earn much more with commission and performance bonuses.  Car/gas allowance.  Medical-vision-dental benefits. 401 (K). 


To apply for Account Executive position:


Call Duane Alverson 989-752-8161 or send resume and cover letter highlighting your accomplishments

to  MacDonald Broadcasting Company is an equal opportunity employer. 




MacDonald Broadcasting Company is an equal opportunity employer.

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